Posts tagged shiatsu
the elevator pitch of life

As I've been taking course after course in on-line marketing strategies, I've always been stumped very early on by the 'elevator pitch'.

If you don't know, the pitch is a quick summary that you can give to someone about what you do for a living in the time it takes to ride in an elevator.

I do shiatsu, sure. And I could explain all the where-as's and what for's. But does this really tell someone what I can do for them?


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